Product Marketing Manager
Dig deep into campaign and app store performance data to identify opportunities for improvement and optimization across all markets
Be a data master, develop strong hypothesis, independently solve problems and provide actionable insights
Maintain a thorough understanding of the competitive landscape and markets
Work with Product Marketing team to develop go-to-market and product lifecycle management strategy and execution from pre-launch, launch and post-launch
Help manage the user lifecycle via email marketing campaigns
Deliver product marketing analysis and make asset recommendations to optimize performance through rapid, data driven iteration and A/B testing
Monitor key trends in gaming across all major languages as it relates to new ASO strategies, and apply them to titles
Make analytical, data driven recommendations
Your background and who you are:
Experience with mobile user acquisition, ad buying analysis experience at scale, or a similar marketing equivalent
Manage fast-paced and dynamic projects in a highly organized manner on schedule and on budget
Ability to multi-task, prioritize, and manage multiple projects at once
Excel Proficiency (Lookups, advanced formulas, pivot tables, text string manipulation)
Knowledge of both iOS and Android markets preferred
Strong interpersonal skills ability to work across teams
Ability to effectively present ideas - both verbally and visually
Experience with SQL, Vertica, and Tableau, preferred
Knowledge of basic Python script, huge plus
Experience in the gaming industry, huge plus
Bachelor's degree or the equivalent in Economics, Engineering, Computer Science, Science, Math, Performance Marketing or related technical degree.
#LI-POST
. Apply now!Estimated Salary: $20 to $28 per hour based on qualifications.
Be a data master, develop strong hypothesis, independently solve problems and provide actionable insights
Maintain a thorough understanding of the competitive landscape and markets
Work with Product Marketing team to develop go-to-market and product lifecycle management strategy and execution from pre-launch, launch and post-launch
Help manage the user lifecycle via email marketing campaigns
Deliver product marketing analysis and make asset recommendations to optimize performance through rapid, data driven iteration and A/B testing
Monitor key trends in gaming across all major languages as it relates to new ASO strategies, and apply them to titles
Make analytical, data driven recommendations
Your background and who you are:
Experience with mobile user acquisition, ad buying analysis experience at scale, or a similar marketing equivalent
Manage fast-paced and dynamic projects in a highly organized manner on schedule and on budget
Ability to multi-task, prioritize, and manage multiple projects at once
Excel Proficiency (Lookups, advanced formulas, pivot tables, text string manipulation)
Knowledge of both iOS and Android markets preferred
Strong interpersonal skills ability to work across teams
Ability to effectively present ideas - both verbally and visually
Experience with SQL, Vertica, and Tableau, preferred
Knowledge of basic Python script, huge plus
Experience in the gaming industry, huge plus
Bachelor's degree or the equivalent in Economics, Engineering, Computer Science, Science, Math, Performance Marketing or related technical degree.
#LI-POST
. Apply now!Estimated Salary: $20 to $28 per hour based on qualifications.
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